The 2011 Census: PR and the opportunity to engage with diverse Britain

The results of the 2011 Census have just been released by the Office for National Statistics, providing in-depth data about the UK’s ethnically diverse landscape. Although there have been some changes in definition and response categories since the 2001 Census,… Continue Reading


Communicating in Multicultural Britain: The Olympics and beyond

The diversity of London’s cultures is one of the reasons why the city was selected to host the 2012 Olympic and Paralympic Games. I have lived in London all of my life and truly believe that diversity is indeed one… Continue Reading


Black Britain Decides hustings: My view with a PR hat on

The mayoral hustings provide an opportunity for candidates to engage, on a limited level, with our capital’s diverse communities. The engagement is limited because manifestos have already been written. Hustings are not an opportunity for communities to collaborate, or to… Continue Reading


Political Parties need to rethink their ‘BME Voter’ comms strategy

In March 2010, I wrote an article for PR Week in the run-up to the general election. The article explored how political parties were engaging to win the hearts and minds of Black and Minority Ethnic (BME) voters. Having recently… Continue Reading